Playtika Holding Corp. specializes in the global development of mobile games, with its reach extending throughout the United States, Europe, the Middle East, Africa, and the Asia Pacific region. The company manages a varied collection of casual and casino-style game titles. To deliver these games to players, Playtika utilizes prominent web and mobile ecosystems such as Apple, Google, and Facebook, in addition to its own dedicated platforms. Founded in 2010, the firm's main operations are based in Herzliya Pituarch, Israel. Playtika Holding Corp. functions as a subsidiary of Playtika Holding Uk Ii Limited.